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Here’s How This Entrepreneur Built His Own Maple Syrup Business

October 12, 2017
Staff

WRITER

Joshua Parker started his own venture at age 11 after learning how to make maple syrup on a school field trip. A few years later, he asked his dad to co-sign a loan so he could launch the business for real – and Parker’s Maple was born.

A family business, Parker’s Maple is run by Joshua Parker and his wife, Alessandra Parker. Their maple syrup, maple cotton candy, and maple butter are marketed as a healthier, vegan alternative sweetener as well as an all-American treat made in the U.S.

“They call it a superfood,” Joshua Parker explained why the timing was right for maple. “All of a sudden there were these health articles coming out saying that real maple is good for you, and it’s actually, if you’re going to eat sugar, you should eat maple. … We have the right products at the right time.”

This article provided courtesy of TheBlaze.

STU: So a few years ago, we had a kid. Joshua Parker who came into the studios back when we were in New York. And he actually started his own company.

GLENN: Joshua, how old were you when you were on the show with us?

JOSHUA: Seventeen.

GLENN: Seventeen.

You started your company in -- at 11.

JOSHUA: Yes. Eleven.

So I started making maple syrup when I was 11, on a school field trip. I went home and bought my own stove. And then actually my grandparents bought me a small evaporator to put in my backyard. And when I was 15, I was like, this is something I can do. If I do it well enough, I want to do it at college. Dad, will you help me?

STU: Good inspiration there.

JOSHUA: And so he said, if the bank is crazy enough to co-sign on a loan, I'll do it -- or, give us a loan, I'll co-sign on it. So we went to a bank. The bank said yes. And we went into business there.

STU: He's really the crazy one there. He's co-signing.

GLENN: How great is it to have a dad like that?

STU: It's awesome.

JOSHUA: It really is. None of this would have been possible without him. So having a dad like that has been amazing.

GLENN: Okay. So you -- you started making real maple syrup. And this is no joke. My son drinks it straight from the bottle. He really does. We get your syrup. When we get it, we can't -- we have to hide it. I swear to you. He's 13, and he sees your syrup, and he's like, oh, my gosh. No, Raphe. No. Those are for pancakes.

STU: That's you.

GLENN: So, anyway, he's your biggest fan. He's your biggest fan.

So you started making the maple syrup. And it went really well. And what's happened since?

JOSHUA: So after I first got that first loan and went into business, I had my first year of making a lot of syrup. And Upstate, New York -- I'm from way up by the Canadian border, where it's maple country.

And in June of 2015, I was actually on the show with you. And so that was really our first big thing, where we all of a sudden got a whole bunch of online orders. And we started to kind of be substantiated as a real national brand.

And so after that, by the end of that year, we're in 500 stores.

GLENN: Unbelievable.

JOSHUA: And so we had grown. And last fall, we went on the show Shark Tank. And there's no deal. And that was okay.

But this year, we've expanded. We've come out with an organic maple cotton candy, a maple butter, which is a delicious spread. And, of course, the maple syrup.

GLENN: Oh, my gosh. Oh, my gosh. Will you please introduce your wife? She's sitting here. Please introduce your wife.

JOSHUA: Yes, yes. So this is my wife, Alee Parker. We got married in January of this year.

GLENN: How old are you?

JOSHUA: I'm 19. And she's 21.

GLENN: You're breaking every rule. This is so great.

STU: Making everyone in the audience feel like failures. I know I do.

GLENN: I know. We do secretly hate you.

STU: Yes. But you brought us cotton candy. So we'll let you in anyway.

And now you're the chief marketing officer for the company?

ALEE: I am. Yes.

GLENN: How did you guys meet?

ALEE: So we actually met at CPAC. I was working for the Ted Cruz campaign.

(laughter)

Yeah.

JOSHUA: But it's just amazing because we really believe -- have kind of bonded over the fact that business is a -- the most powerful platform for ministry. And so we can take these products that God has given us and bring it to the rest of America in new delicious ways. And really be able to -- to change people's lives through business. And so I'm working together this year. We've launched into two regions of Costco, two regions of Whole Foods, Wegmans, and a handful of other retailers. You know, God has just been very, very good to us this year. And it's been an amazing journey.

GLENN: So you're in Wegmans, and who else?

JOSHUA: Costco. Whole Foods. And a few others.

GLENN: Costco. Whole foods too. Wow.

STU: This is about to be in my mouth as well.

GLENN: Yeah. I know. Parkers' maple cotton candy. There's two quotes on here, which I think are great. One hundred fourteen servings -- calories per serving. The biggest serving of the best-tasting 114 calories ever. Mark Cuban said that.

STU: Wow.

GLENN: And then there's another quote, underneath your signature and your little face.

Let's see. When I first produced my first bottle of Parker's 100 percent real maple syrup as an 11-year-old in 2009, I saw the day when it could cover the earth.

Okay. Just most pancakes and waffles in America. Parker's real maple butter and real maple cotton candy soon followed. And I knew it had to be shared. Made from real cane sugar. Real maple sugar. Hope you enjoy the delicious smooth, not too sweet, 100 percent maple cotton candy. Your taste buds will never forget.

Then you sign it. And underneath, it says John 15:5. What is John 15:5?

JOSHUA: Yes. It says I'm the branches -- I am the vine, you are the branches. Whoever abides in me and I in him, he it is that bears much fruit. Apart from me, you can do nothing.

So it's just -- it's something that when I was 1515 and designed our first package, it was something I put on there. And it was -- it was just -- to me, it was like, this company, there's no reason for my dad to say yes. There's no reason for the bank to say yes. There's no reason for all the people who helped along the way to say yes. And every night, it was just me praying, you know, God, please. Please open this door. I'll do everything I can to make this happen.

And he did. And it was just -- it truly showed that when you are willing to work hard, but also put praying and faith first, there's nothing that God won't open or make happen for you. So...

STU: That's great. You see capitalism be vilified so often. And then you hear things like that. And also you eat things like cotton candy.

GLENN: This is really good.

STU: Oh, my God. I've never had anything like that before.

GLENN: You realize when you're my age, you're going to be fat like me. Because there's absolutely no way -- I used to be skinny like you. I could eat anything. Not anymore.

STU: And I was really impressed with Alee when I first started this. Because she's chief marketing officer -- marketing, this has got to be the easiest job in the world.

ALEE: It is. It is.

STU: Made out of maple syrup. It's really delicious. It has that maple taste.

GLENN: It's really good.

ALEE: Right.

STU: What is it like trying to grow a company like this? I'm always fascinated by these stories. I'm addicted to that podcast, How I Built That? Have you guys listened to that?

JOSHUA: Yes. Yes, I have.

STU: It seems like you should be on it. But just going through and taking it from, hey, I went on a school trip and got maple syrup and figured out how to make it, to get to Wegmans and Costco, what is that process like? And make the answer long so I can eat this.

ALEE: Well, a lot of it is just getting the word out, where we exist. There's so many maple companies already on the market. And what we're trying to do is reinvent the maple industry. We're taking products like maple syrup, and we're making it into maple butter, maple cotton candy.

GLENN: Is maple -- excuse my ignorance. Is maple big around the rest of the world?

JOSHUA: So not around the rest of the world. But the northeast is definitely the wheelhouse of it. And then the rest of the country is beginning to hop on board.

GLENN: Right.

ALEE: And so there's actually a study done by the University of Rhode Island that said that maple is high in antioxidants, has a low glycemic index than most honeys. And they called it a super food. And so we just kind of hit it where I had a passion for real maple. All of a sudden, there's these health articles coming out saying that real maple is good for you. And it's actually -- you know, if you're going to eat sugar, you should eat maple. And so we kind of hit that curve, right at the right time. And we have the right products at the right time. So we've been able to get traction through that. As you said, capitalism is vilified so much. When you look at companies, even some of the ones that you just talked about, that are really good. I mean, Chick-fil-A.

GLENN: Yeah.

JOSHUA: I think that we do a good job of this. I think that there -- like Nature Nate's Honey in Dallas, puts God first. There's a whole list of companies that really do take capitalism and the free market and turn it into something good and benefit people's lives. So that's what --

GLENN: That's what capitalism was supposed to be.

STU: And it is, in a lot of ways.

GLENN: It's supposed to be serving people.

STU: Yeah. You know what I want to do, is I want to take a big handful of this. I want to put it in pancake batter and then make the pancakes with it inside. Have you done this yet?

JOSHUA: I have not tried that yet.

GLENN: He's a food scientist. He'll make you look like a rookie. Thank you so much. Thanks for coming in.

JOSHUA: Yes. Thank you so much.

GLENN: Okay. So if you don't -- give a website for people who don't have it in the grocery store.

JOSHUA: It's ParkersMaple.com. ParkersMaple.com. And, again, it's in Costco and Wegmans and Whole Foods.

GLENN: It's so good to meet you guys. Keep breaking all of the rules.

JOSHUA: Really, I mean, we are married young. So there's hope for millennials. We're really trying to grow this company and work hard to do it. And really, there's hope for America.

GLENN: There is.

JOSHUA: You know, we think if we can inspire other young entrepreneurs and people who maybe don't have what my dad was to me, I think that we can, you know, help the next generation really pursue free markets and free people. So...

GLENN: If my son turns out to be half as focused as you are, I will have done a great job. Your father did amazing -- amazing work. Thank you, both for coming in.

JOSHUA: Thank you.

STU: It is ParkersMaple.com. Josh is on Twitter as well. Josh C. Parker. And @ParkersMaple. Get this food and put it in your mouth. It's very good.

GLENN: Really good.

STU: It's my commercial.

GLENN: So good. My son drinks it right out of the bottle.

STU: He is turning out the same way. Round about way. Maybe he's just trying to fulfill that --

GLENN: What I was drinking right out of the bottle was not from a tree. Was not from a tree.

GLENN: I absolutely love those guys. I mean, Joshua has been on the program before. And please go to -- what was their website?

STU: ParkersMaple.com.

GLENN: ParkersMaple.com. Go there. Really, their maple syrup is unbelievable. It's just unbelievable. And it's all pure and organic and everything else.

This cotton candy is -- I don't even -- I guess you can just order it online, if you don't have a Wegmans. Well, Costco has it. So you'd have a Costco.

STU: I never had anything like that.

GLENN: It's weird. This cotton candy thing is catching on. Remember when we had a Christmas party or something, and a woman was making specialty cotton candy, remember? By our house. It was a friend of a friend. And she makes this cotton candy in all different flavors. So it's starting to catch on. This is the first time I've ever had cotton candy maple syrup. And it's really good. It's really good.

But I just love their story. I love their spirit. And, you know, why boycott when you can do something great and just help them out? ParkersMaple.com.

The Deep State's NEW plan to backstab Trump

Brandon Bell / Staff | Getty Images

We cannot make the same mistake we made in 2016 — celebrating victory while the deep state plots its next move.

In 2016, Donald Trump shocked the world by defeating Hillary Clinton. Conservatives cheered, believing we’d taken back the reins of our country. But we missed the bigger battle. We failed to recognize the extent of the damage caused by eight years of Barack Obama and decades of progressive entrenchment. The real war isn’t won at the ballot box. It’s being waged against an insidious force embedded deep within our institutions: the administrative state, or the “deep state.”

This isn’t a new problem. America’s founders foresaw it, though they didn’t have a term for “deep state” back in the 1700s. James Madison, in Federalist 48, warned us that combining legislative, executive, and judicial powers in the same hands is “the very definition of tyranny.” Yet today, that’s exactly where we stand. Unelected bureaucrats in agencies like the Environmental Protection Agency, the Department of Energy, and the Department of Justice hold more power than the officials we vote for. They control the levers of government with impunity, dictating policies and stifling change.

This is the fight for the soul of our nation. The founders’ vision of a constitutional republic is under siege.

We’ve felt the consequences of this growing tyranny firsthand. During COVID-19, so-called experts ran our lives, crushing civil liberties under the guise of public safety. Our intelligence agencies and justice system turned into weapons of political warfare, targeting a sitting president and his supporters. Meanwhile, actual criminals were given a pass, turning American cities into lawless war zones.

Thomas Jefferson wrote in 1816 that “the functionaries of every government have propensities to command at will the liberty and property of their constituents.” Today, we see Jefferson’s prophecy fulfilled. The deep state exercises unchecked power over our freedoms, and information itself is controlled by the fourth branch of government: the legacy media.

Even when we win elections, the deep state doesn’t concede defeat. It switches to survival mode. Trump’s first term proved this. Despite a historic mandate to dismantle the bureaucracy, the deep state fought back with everything it had: leaks, investigations, court rulings, and obstruction at every turn. And now, with the possibility of Trump returning to office, the deep state is preparing to do it again.

Progressives are laying out their attack plan — and they’re not even hiding it.

U.S. Rep. Wiley Nickel (D-N.C.) recently boasted about forming a “shadow cabinet” to govern alongside the deep state, regardless of who’s in the White House. Nickel called it “democracy’s insurance policy.” Let’s be clear: This isn’t insurance. It’s sabotage.

They’ll employ a “top down, bottom up, inside out” strategy to overwhelm and collapse any effort to reform the system. From the top, federal judges and shadow officials will block Trump’s every move. Governors in blue states like California and New York are gearing up to resist federal authority. During Trump’s first term, California filed over 100 lawsuits against his administration. Expect more of the same starting January 20.

From the bottom, progressive groups like the American Civil Liberties Union will flood the streets with protesters, much as they did to oppose Trump’s first-term immigration reforms. They’ve refined their tactics since 2016 and are prepared to unleash a wave of civil unrest. These aren’t spontaneous movements; they’re coordinated assaults designed to destabilize the administration.

Finally, from the inside, the deep state will continue its mission of self-preservation. Agencies will drag their feet, leak sensitive information, and undermine policies from within. Their goal is to make everything a chaotic mess, so the heart of their power — the bureaucratic core — remains untouched and grows stronger.

We cannot make the same mistake we made in 2016 — celebrating victory while the deep state plots its next move. Progressives never see themselves as losing. When they’re out of power, they simply shift tactics, pumping more blood into their bureaucratic heart. We may win elections, but the war against the deep state will only intensify. As George Washington warned in his Farewell Address, “Government is not reason, it is not eloquence — it is force; and force, like fire, is a dangerous servant and a fearful master.”

This is the fight for the soul of our nation. The founders’ vision of a constitutional republic is under siege. The deep state has shown us its plan: to govern from the shadows, circumventing the will of the people. But now that the shadows have been exposed, we have a choice. Will we accept this silent tyranny, or will we demand accountability and reclaim our nation’s heart?

The battle is just beginning. We can’t afford to lose.

Editor's Note: This article was originally published on TheBlaze.com.

Drone mystery exposes GLARING government incompetence

Gary Hershorn / Contributor | Getty Images

The drone issue is getting way out of hand.

Earlier this month, Glenn first reported on the mysterious drones stalking the night sky over New Jersey, but the situation is increasingly concerning as the sightings have escalated. Not only have drones been seen across the Northeast Coast, including over New York City, Maryland, and Pennsylvania, but recently, they have been spotted over the night skies of San Diego and other parts of Southern California.

It doesn't take an expert to identify the potential dangers and risks that dozens of undetectable, unidentified six-foot or larger drones pose to national security. Yet, our government's response has been one of unimaginable incompetence, leaving us to speculate on the origin and intention of these drones and wonder in astonishment at the government's ineptitude. Here are three examples of the government's lackluster response to the mystery drones:

Iranian Mothership and Missing Nuclear Warheads

- / Stringer | Getty Images

After several weeks of hubbub, New Jersey Representative, Jeff Van Drew gave an interview on Fox News where he claimed that the drones originated from an Iranian "mothership" off the East Coast of the United States. This theory has since been disproven by satellite images, which show that all Iranian drone carriers are far from U.S. shores. Another theory suggests that drones may be equipped with sensors capable of detecting nuclear material and that they are looking for a nuclear warhead that recently went missing! With these apocalyptic theories gaining traction in the absence of any real answer from our government, one can't help but question the motive behind the silence.

Pentagon's Limp Wristed Response

Alex Wong / Staff | Getty Images

In a recent press conference, national security spokesman John Kirby responded to reporters demanding answers about the government's lack of transparency, which has caused increasing public anxiety. He insisted that the drones did not pose a threat and were not assets of a foreign power, such as from Iran or China--even though he is still uncertain about their identity and origin. He also claimed that many of the sightings were simply misidentifications of normal aircraft.

This lackluster answer has only further inflamed national anxieties and raised even more questions. If the government is unsure of the identity of the drones, how do they know if they are a threat or if they aren't foreign assets? If they aren't foreign, does that mean they are U.S. assets? If so, why not just say so?

The Pentagon has also stated that they are leaving it up to local law enforcement to spearhead the investigation after concluding that these drones pose no threat to any military installation. This has left many feeling like the federal government has turned a blind eye to a serious issue that many Americans are very concerned about.

Where's Pete Buttigieg?

Chip Somodevilla / Staff | Getty Images

We are in the closing weeks of the Biden administration, and with the finish line in sight, Secretary of Transportation Pete Buttigieg probably figured nothing else could go wrong on his watch—but boy was he wrong. As Secretary of Transportation, Buttigieg is in charge of the FAA, the agency responsible for managing all air traffic across the nation. One would think that mysterious, 6-foot-long, seemingly intractable drones are invisible on radar and flying above major cities would pose a serious threat to the myriad of legal aircraft that traverse our skies. Yet, Buttigieg has been silent on the issue, adding another failure to his resume which includes: malfunctioning airplanes, the train derailment in Ohio, and the Baltimore Key Bridge collapse, just to name a few.

Glenn: How Alvin Bragg turned hero Daniel Penny into a villain

Michael M. Santiago / Staff | Getty Images

We cannot allow corrupt institutions to punish those who act to protect life and liberty.

America no longer has a single, shared understanding of justice. Two Americas now exist, each applying justice differently depending on who you are and where you live. One America, ruled by common sense and individual courage, praises heroes who stand up to protect others. The other, driven by political agendas and corrupted institutions, punishes those same heroes for daring to act.

This stark division couldn’t be clearer than in the case of Daniel Penny, the Marine whose trial in New York City this week drew strong reactions from both sides across the divided line of justice.

If we let this slide, we accept a world in which heroes are treated as criminals and the law is a weapon for ideological warfare.

Penny was on a subway train last year when Jordan Neely — a man suffering from severe mental illness and reportedly high on drugs — began threatening passengers, saying, “I’m going to kill you all.” The fear on that subway car was palpable, but nobody moved. Nobody, that is, until Penny did what needed to be done. He took action to protect innocent lives.

In the America many of us used to believe in, Penny’s response would be heralded as heroic. His actions mirrored the courage of Todd Beamer on Flight 93, who, on September 11, 2001, rallied others with the words, “Let’s roll,” to prevent further tragedy. But in New York, courage doesn’t seem to count anymore. There, the system turns heroes into villains.

Penny subdued Neely using a chokehold, intending only to restrain him, not kill him. Tragically, Neely died. Penny, filled with remorse, told the police he never meant to hurt anyone. Yet, instead of being recognized for protecting others from a clear and present threat, Penny stood trial for criminally negligent homicide.

In Alvin Bragg’s New York, justice bends to ideology. The Manhattan district attorney has made a career of weaponizing the law, selectively prosecuting those who don’t fit his narrative. He’s the same prosecutor who twisted legal precedent to go after Donald Trump on business charges no one had ever faced before. Then, he turned his sights on Daniel Penny.

A jury may have acquitted Penny, but what happened in New York City this week isn’t justice. When the rule of law changes depending on the defendant’s identity or the prosecutor's political motives, we’re no longer living in a free country. We’re living in a state where justice is a game, and ordinary Americans are the pawns.

The system failed Jordan Neely

It’s worth asking: Where were activists like Alvin Bragg when Neely was suffering on the streets? Jordan Neely was a tragic figure — a man with a long history of mental illness and over 40 arrests, including violent assaults. The system failed him long before he stepped onto that subway train. Yet rather than confront that uncomfortable truth, Bragg’s office decided to target the man who stepped in to prevent a tragedy.

This isn’t about justice. It’s about power. It’s about advancing a narrative where race and identity matter more than truth and common sense.

It’s time to demand change

The Daniel Penny case — and others like it — is a wake-up call. We cannot allow corrupt institutions to punish those who act to protect life and liberty. Americans must demand an end to politically driven prosecutions, hold DAs like Alvin Bragg accountable, and stand up for the principle that true justice is blind, consistent, and fair.

If we let this slide, we accept a world in which heroes are treated as criminals and the law is a weapon for ideological warfare. It’s time to choose which America we want to live in.

Editor's Note: This article was originally published on TheBlaze.com.

CEO Brian Thompson's killer reveals COWARDICE of the far-left death cult

Jeff Swensen / Stringer | Getty Images

Early on the chilly morning of Wednesday, December 4th, Brian Thompson, CEO of health insurance giant, UnitedHealthcare, was walking through Midtown Manhattan on his way to a company conference. Suddenly, a masked and hooded figure silently allegedly stepped onto the sidewalk behind Thompson, drew a 3-D printed, silenced pistol, and without warning fired multiple shots into Thompson's back before fleeing the scene on an electric bicycle. After a multiple-day manhunt, a 26-year-old lead suspect was arrested at a McDonald's in Altoona, Pennsylvania after being recognized by an employee.

This was not "vigilante justice." This was cold-blooded murder.

As horrific as the murder of a husband and father in broad daylight in the center of New York City is, the story only gets worse. Even before the murder suspect was arrested, left-wing extremists were already taking to X to call him a "hero" and a "vigilante" who "took matters into his own hands." Even the mainstream media joined in on the glorification, as Glenn pointed out on air recently, going out of the way to show how physically attractive the murder suspect was. This wave of revolting and nihilistic fanfare came in response to the findings of online investigators who surmised the murder suspect's motives to retaliate against healthcare companies for corruption and denied coverage. The murder suspect supposedly underwent a major back surgery that left him with back pain, and some of his internet fans apparently viewed his murder of Thompson as retribution for the mistreatment that he and many other Americans have suffered from healthcare companies.

The murder suspect and his lackeys don't seem to understand that, other than depriving two children of their father right before Christmas, he accomplished nothing.

The murder suspect failed to achieve his goal because he was too cowardly to try.

If the murder suspect's goals were truly to "right the wrongs" of the U.S. healthcare system, he had every tool available to him to do so in a constructive and meaningful manner. He came from a wealthy and prominent family in the Baltimore area, became the valedictorian at a prestigious all-boys prep school, and graduated from the University of Pennsylvania with a master's in engineering. Clearly, the murder suspect was intelligent and capable, and if he had put his talent into creating solutions for the healthcare industry, who knows what he could have accomplished?

This is the kind of behavior the far-left idolizes, like communists on college campuses who wear shirts that celebrate the brutal Cuban warlord, Che Guevara. Merchandise celebrating the UnitedHealthcare CEO murder suspect is already available, including shirts, hoodies, mugs, and even Christmas ornaments. Will they be sporting his face on their T-shirts too?

This macabre behavior does not breed creation, achievement, success, or life. It only brings death and risks more Americans falling into this dangerous paradigm. But we still have a chance to choose life. We just have to wake up and take it.