The Challenge of Conservative Media

(Author’s note: What follows is a relatively short summary of piecemeal conversations Glenn and I have had about Conservative Media over the last number of years. For the most part, the thoughts are ours, but the words are mine. It’s possible that I have accidentally taken his words or used his thoughts incorrectly. My apologies in advance for any oversights — I will be sure to make comments post facto. This is related to Glenn’s post, "A Heavy Heart and the Road Ahead.")

What does success look like?

If you are an entrepreneur, this seemingly simple question may be hard to answer. And no one even tells you to think about it, let alone helps you define it.

Is it top-line revenue? EBITA? Cash flow? A liquidity event? Influence and relevance? Doing good in the world? Some combination of all these things? Or will you just “know it when you see it”?

Failure, on the other hand, is easy to define.

When I joined Glenn coming up on three years ago now, we didn’t have a clear definition for success. For some of our business lines, the definition is obvious. For others, less so. At this point, here’s what I know: 

I am certain that TheBlaze is not a failure, yet I am equally as sure that TheBlaze is not a success.

I know that success, however defined, must reflect the three principles that got Glenn and this company to where he is today: transparency, humility and humanity.

The only way a media organization can earn trust is to be worthy of trust. For the people who already believe we try to be the best we can be, thank you. For those who don’t yet, or who think they never will, maybe this will help… or maybe not.

Today, Glenn announced we are laying off about 20 percent of the combined workforce of Mercury Radio Arts — with the majority of those impacted working at TheBlaze. We are doing this for a number of reasons. Glenn touches on several in his post. I would like to touch on a few more and go a bit deeper.

  • Glenn is a self-described catastrophist (though a hopeful one) and is drawn to the challenges in front of us. It is both a blessing and a curse for someone who spends so much time reading history to be able to recognize patterns they have seen before. The decisions we made today were predicated on our trying to figure out what comes tomorrow.
  • “Conservative Media” is down across the board from what we can see and what we are hearing. We are not immune.
  • The media industry, profitable or otherwise, is in disarray. And, like everyone else, we are going to be part of the problem or part of the solution. Currently, we are not part of the solution.
  • When TheBlaze started, it was important for it to look and feel as polished and “professional” as the big boys. Maybe that was true then, or maybe we projected something that was unnecessary at the time, but today, “polished and professional” often feels inauthentic, which can be deadly when authenticity is king. Because we believe authenticity is about removing the artificial filters between our content and the audience, we are drastically changing how we produce content (less studio shoots, control rooms, and PEDs[SJ1], for example).
  • Glenn is a content creator, that is his unique skill and passion. Everything else we do is to support that gift, but nothing else we do is unique to us. We have to hone that gift and focus on making it better, rather than attempting at being the best (or good enough) at so many different things.

I won’t do all (maybe any) of these topics justice — as Glenn mentioned — this was going to be an eight-part series we were working on together, but I hope it provides some context for our thinking going forward.

The Media:

I think it is historically accurate to say that the media has always skewed left, at least by some degree. I think — besides his significant talent — it is why Rush became Rush. He was the antidote to the “drive-by” media. But as we fast-forward through the 80s and 90s and 00s, does anyone, feel that the media has just “skewed” a couple degrees? I’m not suggesting that you ask someone from the right. Ask anyone. Of course those on the right will answer “yes”, but I believe many on the left agree. I read the same polling data you do — the Democrats trust the media more than the GOP, and I understand that. But if you look deeper into the data and you look at who is trusting what, I think it is obvious that the relationship between the public and the media is in a terrible place — regardless who is to blame. I am not making excuses for the media (or for Glenn — he has apologized enough for any one person for their role). I am just stating the facts as I see them.

What we can all agree on — I think, I hope — is that a media outlet that is actually trusted, knows the difference between fact and opinion and has no agenda other than speaking truth. A news media that speaks truth to power is a requirement for our democratic experiment.

We have been waiting for a reckoning, a decision by individual members of the media and their corporate bosses to make the hard choices. We have waited a while, and we believe we will be waiting a long time to come.

If we believe, which I believe most of us (“us” being Americans) do, that the Fourth Estate is vital to our nation, what comes next? I can’t speak for the media, I can’t speak for talk radio, I can only speak for myself (and somewhat for Glenn). What comes next for us is to continue down the road we have been — trying every day to do better and be better than we were the day before.

What follows is some of our thinking of the challenges within Conservative Media. I do not in any way mean to speak for it. I have been a consumer of Conservative Media for over 20 years, but an insider for less than three. I have vetted these ideas with colleagues, friends, Glenn and even “frenemies,” and they seem to hold some truth to these thoughts. But I look forward (in comments or otherwise) to learning from others in how to think differently and/or more clearly.

Conservative Media is a UNIQUE Industry:

Has there ever been an industry that has a Coca-Cola as the number one and an unbranded carbonated cola water as a number two? I can’t think of another. Certainly, not over a prolonged period of time. I do not believe there is one answer as to why. It is a confluence of factors. For purposes of the below, I ask you to define Conservative Media any way you want, within reason (CNN is not Conservative Media for an example as being outside reason). You can put TheBlaze at the outer rim or you can put anyone else at the outer rim — the issues described below are just as applicable. (Which, by just the sheer number of people who are center/center right in the country, is an unbelievable thing to behold.)

Lack of funding & “Liquidity Events”:

I can think of two significant media properties that have been purchased for multiple hundreds of millions of dollars in the last number of years: The Huffington Post and Business Insider. Similarly, BuzzFeed and Vice received massive investments from the mainstream media outlets. But there have been no acquisitions or significant investments in Conservative Media. We can argue about the why, but we cannot argue with the facts. A company should never (or at least rarely) start with an exit in mind, but what happens when there is no prospect of an exit, be it through an IPO or an acquisition?

What happens is that you cannot grow faster than your revenue allows. Why would anyone want to invest significant money (let alone why would responsible management want to raise significant money) when there is seemingly no prospect of liquidity in the future? Without equity investment, you cannot focus on building an audience and monetizing it later. You won’t see the Facebook or Amazon approach simply because we as an industry cannot afford it. Jeff Bezos is famous for thinking years out and not caring about quarterly or even yearly P&L —  I challenge him (or anyone else) to do that in Conservative Media.

Attracting and retaining talent:

(Author’s note: Considering this post is being shared on the day we have let go a lot of friends, I have included this section only because I deem it so important to the overall discourse. The choices we made does not change the overall challenges, though I readily recognize that it may appear tone deaf, and apologize in advance for that.)

Growing from five to 50 people is relatively easy. Of course, there are risks and challenges in getting the right people, but in terms of finding 45 additional people who share the heart and soul, and who see a future — that is doable. But 500 people? Harder. Now 500 people who all know there is no liquidity event on the horizon (either because they are smart enough to know this or because management does not lie to them) — really hard.

This also means that for people who we do attract they are either true believers — the good and the bad of that (you want fans, not sycophants) and/or need to be paid market rate in compensation because there is no pot of gold at the end of the rainbow. Cash plus equity is not a compelling proposition when Conservative Media does not have a liquidity event on the horizon.

But talent is not just about compensation — we all know that. It is also about a career path. A career path has multiple variables, from who you know, to what city you live in, to the credibility of your last role, etc. If someone starts at Conservative Media company X as a writer and they are writing “within the goalposts” of mainstream conservative content and popping out four to six stories a day and hitting their traffic goals and then some, what’s next? If they are at one of the few conservative media companies that is not considered monstrous (which I am gratified (?) that TheBlaze is not one of them) they can get a job elsewhere — we have many writers and on-air personalities who have moved on to bigger jobs at bigger companies. But at the same time, we could not keep them, because they hit their limit in terms of growth, in career or compensation. So, we actually function as a farm system — which is okay — but it is also a drain. In football parlance, we can never build through the draft because as soon as someone hits free agency, they’re eager to pursue their next opportunity.

Now for the companies that are considered monsters: where do their best and brightest go? How many can even find their next job? There are some, of course, but there is no farm system? Which just continues a cycle that I dig further into below; a spiral affect where a lot of blogs that don’t work together, have no ability to scale, each with its own voice and each in a race to get as many clicks and monetize their pages any which way they can.

(Author’s note: Friends on the left, you do not inspire conservative media to throw less red meat by ostracizing it).

Advertising is harder for Conservative Media:

I don’t know the number off the top of my head, but the percentage of Fortune 500 or even Fortune 1000 companies that advertise on Conservative Media vs. Media in general is very low. This matters even more so in digital than in traditional. In Digital media where every click or even eyeball (by way of heat maps) is monitored, the theoretical goal of a media site is to keep the user on the site for as long as possible/reasonable. Conservative Media is reliant, because of the paucity of media campaigns from big advertisers or big ad agencies, on direct response advertisers. Direct response (DR) makes sense for radio and we are incredibly grateful for our advertisers who have been with us from day one. But DR makes less sense when the goal is for the consumer to take an action, likely taking them off-site, while the goal for the media property is to keep the user on the site as long as possible.

You see the inherent conflict?

I wish the “other side” realized what they were doing when they lump all Conservative Media together? If you are on the left, ask yourself whether there is ANY publisher that you respect (even if you disagree with)? If so, how many? The problem are those who believe they are keeping Conservative Media ‘honest’, when they are only making the problem worse.

Think about it this way: As a publisher, if the punishment for bad behavior is that the same advertisers who won’t advertise with you, won’t advertise with you anymore; and the reward for bad behavior is that you generate more traffic and make more money, how do we think this ends?

Expanding on the point: If you consider that liquidity events are rare (or non-existent) and the significant challenge of attracting the highest paying advertisers, how will Conservative Media outlets make money? You don’t have to guess, look around….

A bunch of super smart people who work in small teams, who game the system to spend as little money as possible to make as much money as possible. I am NOT accusing Conservative Media of being the cause of clickbait by any stretch of the imagination. But if you see another way for Conservative Media to be successful other than playing the Facebook-Algorithm game, the clickbait game, the get-on-the-Drudge-home-page game, etc., then you truly do not understand how (digital) media works. Hence, every boycott, every time the “media” lumps everyone to the right of MSNBC as monsters, every time Conservative Media is all bad and “mainstream media” is all good, the outcome is predictable and it will continue to accelerate.

A final thought about advertising….

Conservative Media is reliant on direct response (CPA or CPC or CPM — no matter how it is ultimately billed for) and ad-networks. None of which are negatives in and of themselves. But the reality is that ad-networks — even the good ones — are not trying to make the experience of ads elegant for the user, they are trying to make the experience less terrible for the users. Direct Response, specifically on digital, sometimes actually have an incentive (depending on if they pay on a CPA, CPC, CPM) of making the worst and most obnoxious ad possible — basically through self-selection a user won’t click on it and the advertiser won’t have to pay OR the user will click on it and be more likely to go through with a conversion. I’m painting with a broad brush here and in giving extreme examples, but you can see how this plays out. Just look around the Conservative web if you need convincing.

The Lack of a Conservative Ecosystem:

We can all agree that there are too many echo chambers but let’s not confuse echo chambers with ecosystems. There is no Conservative Media ecosystem. Glenn literally met Mark Levin, Dennis Prager, and Ben Shapiro over the last ~2 years. We barely know each other let alone have an ecosystem. Yes, there is talk radio, and, of course, have a great relationship with Premiere/iHeart, and I assume the same is true for other hosts, but that is not an ecosystem, it’s one company.

(Author’s note: Read Brad Feld’s book on creating an ecosystem in your community and/or Start-up Nation and how Israel created an ecosystem.)

People talk about the ‘Paypal Mafia’ — the (mostly) original founders of Paypal — 5, all of whom have gone on to be worth at least a billion dollars and have founded companies such as Tesla (and all other things Elon Musk), LinkedIn, Palantair (all other things Peter Thiel), Youtube, Yelp, Yammer, etc… It is no accident that this one small group of people had an outsized influence. It is the basics of them creating their own ecosystem. An ecosystem of resources, talent, expertise, shared knowledge, shared marketing, shared success, etc.

Or look at any tech community and see that it takes a number of successful companies working together over many years to build a system where the next generation can walk on the shoulders of giants…..Conservative Media …. we have not done this yet.

Conservatives think we can do it all better ourselves:

Both because of the lack of ecosystem AND because we are all ‘rugged libertarians’, we on the right, believe we can do everything better ourselves. It is the same reason that there are 1000 charities that do the same thing; wealthy person X wants to do good, they want to make sure that it is done right, they will do it themselves. Conservatives who have made or found success, believe that they can do it better than the other guy. It doesn’t matter if they made their money in oil and the other guy is an expert in software development; they can’t partner, they need to own it.

Now frankly, I think this is tied to point number one (there are no liquidity events), at least in part; so if I am going to start something knowing that there is no exit, it may behoove me to retain 100% ownership and control. This is logical but I think it is only part of the answer.

I think there is more to the rugged individualism who sees the lack of ecosystem and looks around and says, “the pie is 100 ft., I can get 50 ft. of pie” vs. the entrepreneur who sees 100 ft. pie and says, together we can make that pie 10K ft., let’s get to work.

Beyond Conservative Media — Our Role going forward:

We fundamentally believe that we as a society need a functional media. We as a society need to have some trust in our institutions — even and especially while we seek to hold those same institutions accountable. But we as a society cannot effectively move forward if we share no facts and no narratives. As Yuval Harrari points out in Homo Deus, man has three core narratives; religion, currency, and nationhood. Without those shared narratives, which are being pulled at from every direction, society’s grip on humanity gets increasingly tenuous. Media has a role to play to keep us from unraveling, though they often seem to encourage and celebrate our unraveling… someone else long ago observed an unfortunate universal truth: if it bleeds it leads.

TheBlaze:

As I said earlier, at this time, TheBlaze is neither a success nor a failure in my eyes. It is a struggle that has and will continue to require hard decisions and going down an unknown road. But one of the benefits of radical transparency is that we have nothing to fear because we have nothing to hide. This is who we are, and our self-awareness informs the decisions we make. Whatever happens, good or bad, it will be deserved.

When you add up all the challenges that I list above, which are industry specific not company specific, for TheBlaze to be a successful business, it has a lot of work to do. It has to create great content, develop software, manage talent, sell advertising, deal with ad-blockers, move quicker to follow our users to mobile, open additional beach heads in social, etc. Anyone of those things is hard, doing all of them is, well, harder…..

In the next few weeks you will see the beginning of what we are trying to do at TheBlaze. And we’ll keep adjusting course and disrupting ourselves until we either get it right OR until we believe we can’t.

We believe that there is a path forward to find true success for TheBlaze and to help, in our way, Conservative Media answer the challenges it faces. But frankly, the world does not need just another “Conservative Media” company and we don’t need to spend another 5 years of our life proving it does. 

We are no more afraid of failure than we are of success, but we are terrified of being neither.

Inside President Trump's EXCLUSIVE inauguration balls

Joe Raedle / Staff | Getty Images

Inauguration Monday was a busy day for President Trump, and it didn't stop after his inauguration address either. President Trump partied across D.C. long into the night.

Exclusive balls are a D.C. tradition on inauguration night, hosting many of the nation's most influential people. President Trump and First Lady Melania Trump appeared at three of the most prestigious balls: the Commander-in-Chief Ball, the Liberty Ball, and the Starlight Ball.

These parties had star-studded guest lists that included celebrities, musicians, politicians, and many more. Here is a peek into the exclusive inaugural balls:

Commander-in-Chief Ball

The Washington Post / Contributor | Getty Images

Trump's first stop was at the Commander-in-Chief Ball, an event dedicated to the armed forces that defend our nation. The event included a dance where Vice President J.D. Vance and his wife Usha Vance joined the President and First Lady on stage and a performance from the country music band Rascal Flatts and country singer Parker McCollum. President Trump also spoke to U.S. service members stationed in South Korea on a video call and cut a cake shaped like Air Force One with a sword.

Several people of note were in attendance, including Trump's pick for Secretary of Defense, Pete Hegseth, and actor Jon Voight. Musician and avid Trump supporter Kid Rock was also in attendance along with country music star Billy Ray Cyrus.

Liberty Ball

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Trump's second stop of the night was at the Liberty Ball, an event thrown for all of Trump's loyal supporters. The event had a magnificent lineup of musicians, including country singer Jason Aldean and rapper Nelly. There was even a live performance of Trump's iconic campaign song, "YMCA" by Village People.

Also in attendance were President Trump's daughter, Ivanka Trump, and her husband Jared Kushner, who appeared on stage with her father.

Starlight Ball

JIM WATSON / Contributor | Getty Images

Wrapping up his night of celebration, President Trump visited the Starlight Ball, which was full of major donors to his campaign.

Shortly after arriving, the presidential couple and the vice presidential couple shared a dance in front of a mock White House. Later the stage featured singer Gavin DeGraw for a memorable performance. Notably, renowned podcaster and comedian Theo Von was spotted entering the event. Von is known for hosting President Trump on his podcast for an in-depth interview during his campaign, which many credit boosting Trump's popularity with the younger generation.

Top five executive orders Trump plans to sign

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Donald J. Trump has officially been sworn back into office, and the restoration of America begins today!

Over the weekend, President Trump gave a sneak peek into the tidal wave of executive orders he has promised to sign on day one. Judging by the nature of these orders, it appears that Trump will hit the ground running, making massive strides toward his campaign promises mere hours after being sworn in. While the scope of the 200-plus orders is wide-reaching, there is a special focus on the southern border, the energy crisis, and purging DEI policies from the federal government.

Below we have compiled a list of the top FIVE executive orders that will be on Trump's desk today:

Declare a national emergency at the border

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The situation on the U.S.-Mexico border has been in a state of free fall for the past four years as millions of undocumented, illegal immigrants have flooded into our nation. By declaring this crisis a national emergency, Trump will bring the needed attention to the border, as well as free his hands to act decisively.

Designate cartels as terrorist organizations

NICHOLAS ROBERTS / Stringer | Getty Images

Drug cartels are responsible for many of the most heinous crimes committed across the border. These cartels are well-organized and run illicit operations including drug and weapon smuggling and human and sex trafficking. Over the past four years, the cartels have begun to establish themselves deeper and deeper in America, as in the case of an apartment complex reportedly being taken over by a Venezuelan cartel in Aurora, Colorado. By labeling these cartels as terrorist organizations, we can begin handling them with the necessary force required to relinquish their hold on American soil.

Resume construction on the border wall

PATRICK T. FALLON / Contributor | Getty Images

Shortly after taking office, President Biden halted the construction of the border wall, a project that was a staple of Trump's 2016 campaign. Over the past four years, no progress has been made on the mammoth structure designed to help secure our border—but that ends today.

Declare a national energy emergency

David McNew / Staff | Getty Images

During Trump's first term in the Oval Office, America was energy independent, a status quickly lost under Biden. By declaring an energy emergency, Trump plans to cut through miles of red tape and help America tap its bountiful natural energy sources, such as oil and gas. Under Trump, Keystone XL can resume, and new sources of oil and gas can be tapped for the first time, ending our reliance on foreign energy.

Force the federal government to recognize biological sex

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Flying in the face of the woke ideology that has been permeating the American government for years, Trump will sign an executive order that establishes a government-wide acknowledgment of the gender binary—that is, that there are only two genders, male and female. This will require all government identifications, such as passports and personnel records, to reflect biological reality and end the forced use of "preferred pronouns." It will also end taxpayer-funded transition procedures for members of the military and prisoners.

15 MLK quotes the far-left does NOT want you to read

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While members of the far-left often herald Martin Luther King Jr. as an emblem of their movement, it is ironic that many of MLK's core values and teachings are at odds with their values. On this day when we honor Martin Luther King Jr., one of America's most articulate and transformational leaders, it is important that we remember his teachings as they truly were, and not what the modern-left would like them to be. Here are 15 of MLK's most impactful quotes the far-left would like you to forget.

MLK was a firm believer in non-violent demonstration, unlike ANTIFA and many of the modern-left movements today. He also taught the motivation behind these non-violent movements should be love, not hate.

1. I have earnestly worked and preached against violent tension, but there is a type of constructive nonviolent tension that is necessary for growth. Just as Socrates felt that it was necessary to create a tension in the mind so that individuals could rise from the bondage of myths and half-truths to the unfettered realm of creative analysis and objective appraisal, we must see the need of having nonviolent gadflies to create the kind of tension in society that will help men to rise from the dark depths of prejudice and racism to the majestic heights of understanding and brotherhood. So, the purpose of direct action is to create a situation so crisis-packed that it will inevitably open the door to negotiation.—Letter from Birmingham Jail, 1963
2. After contemplation, I conclude that this award which I receive on behalf of that movement is a profound recognition that nonviolence is the answer to the crucial political and moral question of our time – the need for man to overcome oppression and violence without resorting to violence and oppression. Civilization and violence are antithetical concepts.—Nobel Prize acceptance speech, 1964
3. Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred. We must forever conduct our struggle on the high plane of dignity and discipline. We must not allow our creative protest to degenerate into physical violence.—"I Have a Dream" speech, 1963
4. Sooner or later all the people of the world will have to discover a way to live together in peace, and thereby transform this pending cosmic elegy into a creative psalm of brotherhood. If this is to be achieved, man must evolve for all human conflict a method which rejects revenge, aggression and retaliation. The foundation of such a method is love.—Nobel Prize acceptance speech, 1964
5. I believe that unarmed truth and unconditional love will have the final word in reality. This is why right temporarily defeated is stronger than evil triumphant.—Nobel Prize acceptance speech, 1964
6. I still believe that one day mankind will bow before the altars of God and be crowned triumphant over war and bloodshed, and nonviolent redemptive good will proclaim the rule of the land. “And the lion and the lamb shall lie down together and every man shall sit under his own vine and fig tree and none shall be afraid.”—Nobel Prize acceptance speech, 1964

MLK believed just laws are derived from God's law alone. He defined unjust laws as those that do not treat all men equally in dignity, as God's law requires. Civil disobedience is only justified when it involves breaking an unjust law in pursuit of moral law, he taught.

7. How does one determine when a law is just or unjust? A just law is a man-made code that squares with the moral law, or the law of God. An unjust law is a code that is out of harmony with the moral law. To put it in the terms of St. Thomas Aquinas, an unjust law is a human law that is not rooted in eternal and natural law.—Letter from Birmingham Jail, 1963
8. Any law that degrades human personality is unjust. All segregation statutes are unjust because segregation distorts the soul and damages the personality. It gives the segregator a false sense of superiority and the segregated a false sense of inferiority. To use the words of Martin Buber, the great Jewish philosopher, segregation substitutes an "I - it" relationship for the "I - thou" relationship and ends up relegating persons to the status of things.—Letter from Birmingham Jail, 1963
9. We can never forget that everything Hitler did in Germany was "legal" and everything the Hungarian freedom fighters did in Hungary was "illegal." It was "illegal" to aid and comfort a Jew in Hitler's Germany. But I am sure that if I had lived in Germany during that time, I would have aided and comforted my Jewish brothers even though it was illegal. If I lived in a Communist country today where certain principles dear to the Christian faith are suppressed, I believe I would openly advocate disobeying these anti-religious laws—Letter from Birmingham Jail, 1963

MLK did NOT hate America. On the contrary, he loved America's founding principles and fought for the equal application rights of principles and America's Judeo-Christian heritage. He was hopeful rather than hateful of the future of America and mankind.

10. So even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream. I have a dream that one day this nation will rise up and live out the true meaning of its creed: We hold these truths to be self-evident, that all men are created equal."I Have a Dream" speech, 1963
11. One day the South will know that when these disinherited children of God sat down at lunch counters they were in reality standing up for the best in the American dream and the most sacred values in our Judeo-Christian heritage.—Letter from Birmingham Jail, 1963
12. When the architects of our republic wrote the magnificent words of the Constitution and the Declaration of Independence, they were signing a promissory note to which every American was to fall heir. This note was a promise that all men — yes, Black men as well as white men — would be guaranteed the unalienable rights of life, liberty and the pursuit of happiness.—"I Have a Dream" speech, 1963
13. I accept this award today with an abiding faith in America and an audacious faith in the future of mankind. I refuse to accept despair as the final response to the ambiguities of history. I refuse to accept the idea that the “isness” of man’s present nature makes him morally incapable of reaching up for the eternal “oughtness” that forever confronts him.—Nobel Prize acceptance speech, 1964

Unlike Critical Race Theory and modern leftist movement, MLK fought against applying special privileges to a particular race. Instead, MLK dreamed of both black and white people living together in love and brotherhood as equals.

14. I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.—"I Have a Dream" speech, 1963
15. When this happens, and when we allow freedom ring, when we let it ring from every village and every hamlet, from every state and every city, we will be able to speed up that day when all of God's children, Black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual: Free at last. Free at last. Thank God almighty, we are free at last.—"I Have a Dream" speech, 1963

Join Glenn and Stu this Monday, January 20th, starting at 11 a.m. Eastern, for an unforgettable livestream of Donald Trump’s second inauguration. Broadcasting live from the heart of the nation’s capital, Glenn will bring you unparalleled coverage during the last hour of his radio program of this historic moment as the United States ushers in what Glenn describes as a "golden era" under Trump’s leadership. After his radio program, join Glenn for BlazeTV's live stream of the inauguration with special guests, live commentary, and the energy of being right on-site at this historic event for coverage you don’t want to miss.

Subscribe to BlazeTV+ today to be part of this historic event. Use the promo code Glenn47 to receive $47 off your annual subscription and gain access to this and more content from your favorite BlazeTV hosts. Don’t wait—this is your chance to witness history live with Glenn and the team as we look toward the future of America with BlazeTV!