Value and Values.
When Glenn launches Markdown.com last year, he did so with two goals in mind. First, he wanted to offer you, the consumer, deals on quality products that you weren’t getting anywhere else, and he wanted to connect you with companies that shared your values. Secondly, he wanted to showcase small businesses across the country, empowering Main Street and bringing local businesses into the 21st century. Today, Glenn and Markdown.com begin Phase 2 of that plan with the launch of the new Markdown Marketplace - an online shopping destination that brings Main Street into your living room, breaking down the barriers between you and the companies that represent your values.
For over about a year, Markdown.com has been a laboratory of sorts for Glenn. it's a place where we could try new things and get feedback from customers and businesses alike. Since Markdown launched, we've been collecting data in order to launch a NEW Markdown.com, a place where we can connect products sold by world-class small businesses with people who want to buy things of real values.
Let’s be honest, big box stores have a place in America. Take Wal-Mart for example - it’s the classic American success story. But there is something that these big box stores can’t offer that the local small businesses can. These are businesses where you can call up the owner directly and a handshake is as good as any contract. The new Markdown Marketplace wants to bring that lifestyle into the world of e-commerce.
The Markdown Marketplace will also be home to businesses vetted by Glenn and his team, and you can get their stories. Take for example Nebraska Star Beef. Owner Dale Klute explains, "Today we’re a substantial company…we’re probably the 2nd or 3rd largest breeding operation in Nebraska, yet we’re a family owned, family operated, family-oriented company. We don’t ever want to lose the high integrity of our product. There’s no substitution for high quality."
Ultimatley, the Markdown Marketplace gives you a chance to become a part of a movement that truly supports your community and communities across the country. Not with talk, but with your dollars. With action.
It’s a place where you can finally out your money where your heart is.